Corporate Social Responsibility in A Changing Business Scenario

Authors

  • Alamelu Mangai S.A. Engineering College, Chennai - 600 077, Tamil Nadu, India

DOI:

https://doi.org/10.51983/ajms-2012.1.2.1104

Keywords:

Social responsibility, Changing Business Scenario

Abstract

The Corporate Social Responsibility towards employees have been considerably changed due to the aggressive cross border movements of business. This paper presume that the Corporate Social Responsibility towards employees will strengthen further in the coming days notwithstanding the widespread contractual employment culture. The Corporate Social Responsibility towards shareholders will, as per this paper, drastically change thanks to the collaps of enron, worldtel and our local boy sathyam. The Corporate Social Responsibility towards the customers will also witness wide changes thanks to the consumer movement and consumerism. Since the government across the world expect more form corporates, Corporate Social Responsibility towards government will also change.

References

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Published

05-11-2012

How to Cite

Mangai, A. (2012). Corporate Social Responsibility in A Changing Business Scenario. Asian Journal of Managerial Science, 1(2), 44–49. https://doi.org/10.51983/ajms-2012.1.2.1104