SHALINI, P.; GOKILAVANI, R.; DURGARANI, M.; MANOKARAN, D.; CATHERINE, S.; SELVI, K. Systematic Review on Online Brand Advocacy’s (OBA) Antecedents and Consequences. Indian Journal of Information Sources and Services, [S. l.], v. 16, n. 1, p. 691–701, 2026. DOI: 10.51983/ijiss-2026.16.1.72. Disponível em: https://ojs.trp.org.in/index.php/ijiss/article/view/5602. Acesso em: 4 mar. 2026.