Citing Pattern of Marketing Management Research: A Study with Special Reference to Ph.D. Theses Submitted to CBSMS, Bangalore University During 1996-2012

Authors

  • M. H. Mallika Research Scholar, Department of Library and Information Science, Bangalore University, Bangalore, Karnataka, India
  • M. Veerabasavaiah Chairman, Department of Library and Information Science, Bangalore University, Bangalore, Karnataka, India

DOI:

https://doi.org/10.51983/ijiss.2018.8.3.544

Keywords:

Citing Pattern, PhD Thesis, Marketing Management, Bangalore University, Canara Bank School of Management Studies

Abstract

The present study analyses 1740 citations appended to 12 PhD thesis in Marketing management submitted to Canara Bank School of Management Studies (CBSMS) affiliated Bangalore University, Bangalore during 1996/2012 for the award of PhD degree. The main purpose of this study is to find out year wise submission of PhD thesis in Marketing Management by researchers, to identify the types of literature cited, to prepare core periodicals cited, to know the country wise periodicals publications and to understand degree of collaborative authorship pattern.

References

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Published

28-10-2018

How to Cite

Mallika, M. H., & Veerabasavaiah, M. (2018). Citing Pattern of Marketing Management Research: A Study with Special Reference to Ph.D. Theses Submitted to CBSMS, Bangalore University During 1996-2012. Indian Journal of Information Sources and Services, 8(3), 75–78. https://doi.org/10.51983/ijiss.2018.8.3.544

Issue

Vol. 8 No. 3 (2018): October-December 2018

Section

Articles

License

Copyright (c) 2018 The Research Publication

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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.